Be Forever Unique

Got a wardrobe block? Take a browse and get the outfits flowing.


Wrap it Up! A Step-by-Step Guide to Tying a Wrap Dress Like a Pro

Wrap dresses are a timeless style that never goes out of fashion! They are so perfect for any occasion and can be glammed up or dressed right down depending on the occasion. Whether you’re attending a super-formal event or a casual get-together, a wrap dress is a perfect choice. But how do you tie a […]

How to Style a Smock Dress: Unlocking Effortless Elegance

Smock dresses are versatile and comfortable pieces of clothing you can add to your wardrobe. They are so incredibly stylish and can be worn in many different ways, as we will explore! In this article, we will dive into style tips on how to wear a smock dress to create effortless elegance in any situation. […]

How to Slay the Black Dress: Styling Tips to Make You the Best-Dressed Wedding Guest

As a wedding guest, you want to make sure you look your best, and one way to stand out from the crowd is with a stunning black dress. Whether you’re attending a summer wedding or a formal affair, there are plenty of ways to style a black dress to make it look chic and modern. […]

From Day to Night: 5 Creative Ways to Style Your Shirt Dress

We all have our favourite go-to dress styles, don’t we? Whether it’s a classic little black dress, a maxi dress, or a shirt dress, they can serve as an easy and stylish way to look amazing. And if you’re looking for a versatile style that can take you straight from day to night, then a […]

Dressing for a Special Occasion: The Perfect Special Occasion Dress for You!

We all know the feeling of getting ready for a special occasion! Whether it’s a wedding, a dinner party, or a formal event, the pressure of finding the perfect dress can be overwhelming. With so many different styles and silhouettes, knowing what will look best on you and make you feel your most confident can […]

Dress To Impress: Unravelling the Difference Between Midi & Mini Dresses

When the time comes to dress up for a special occasion, selecting the perfect dress is at the top of the list! Most people are familiar with mini dresses, predominantly stemming from their insane popularity in the 60s and 70s, but midi dresses can be a great alternative and are gaining in popularity fast! If […]

Dress for Success: How to Go from Day to Night with One Dress

Are you ever stuck trying to find the perfect dress for a day-to-night look? It can be daunting, especially when it comes to finding a dress that is both appropriate for the office and for an evening out. Thankfully, there are a few styles that can help make the transition from day to night easier […]

What To Wear & Where to Go This Mother’s Day

Mother’s Day is just around the corner! You know what that means—it’s time to start planning for the perfect day. Whether you’re looking for a unique Mother’s Day outfit or a special place to go, there are plenty of ways to make this day special. Let’s dive into what to wear and where to go […]

A Valentine’s or Galantine’s Day Style Guide

It’s that time of year again—Valentine’s Day! Whether you’re celebrating with your lover or your best friends, you want to look your best. But with so many options, deciding on the perfect outfit can be overwhelming. Never fear! We have assembled a style guide full of valentines outfit ideas to help you find the perfect […]

A Complete Guide to Black Tie Dresses

Are you in search of the perfect black-tie dress? Whether you’re attending a wedding, a charity gala, or any other special occasion, you’ll want to look your best. But what exactly is the “black tie dress code?” It can be confusing but don’t worry – we’ve covered you! This style guide will provide you with […]

The Perfect Dinner Party Dresses

A dinner party is perfect for dressing up and making a statement. Whether you’re looking for something sophisticated or bold, plenty of options are available. This blog post will explore three main styles of dresses that would be perfect for a dinner party: asymmetric, blazer, and ruffle. So, let’s get ready to wow your friends […]

Dressing to Impress: A Guide On How To Style A Women’s Suit for Any Occasion

Dressing to impress is an art, and nothing says power, confidence, and sophistication quite like a well-tailored women’s suit. Whether you’re attending a business meeting, wedding, or any other formal or semi-formal event, a women’s suit is a timeless and versatile look that can be dressed up or dressed down according to the occasion. This […]

6 Different Ways to Style an Oversized Satin Shirt for Any Occasion

Oversized satin shirts are statement pieces that can be styled up or down, depending on your occasion. Whether you wish to make a bold statement or add a twinkle of sophistication to your overall look, with a few key pieces, you can master the art of styling an oversized satin blouse. From pairing it with […]

What Shoes to Wear with a Black Dress? A Guide To Help You Nail Any Look!

A timeless classic, the black dress is a wardrobe staple for any fashion enthusiast! And we know from the fashion faux pas of our teenage years that shoes can make or break an outfit! But what colour shoes to wear with a classic black dress? It’s a dilemma that has puzzled fashion lovers for centuries. […]

What Dress to Wear for Black Tie Event

In the world of formal events, black tie is a dress code that’s taken very seriously. And from what we’ve seen, that’s because it takes some serious effort to get ready for one. You see, when it comes to dressing formally and stylishly for formal occasions, you need to consider innumerable factors beforehand. For example, […]

What to Wear Over a Little Black Dress

A little black dress is the perfect versatile piece for any wardrobe. But what do you wear over it? A little black dress has become the go-to piece for party season, but there’s no need to stop there. This flattering and versatile piece can easily be dressed up or dressed down depending on the overall […]

20 Trendy Style Tips For Plus Size Woman

Thinking about dressing better? Don’t worry; you’re not the only one! The world of fashion is something that not everyone can easily get into. It takes time and practice to look dapper in anything. If you are plus-size, dressing better can be a challenging task for you. However, it doesn’t mean that you should stay […]

How to Accessorise Wedding Guest Dresses

There’s something about navy blue that makes it an outfit-ready colour for any occasion. Whether you’re attending a casual summer party or an upscale cocktail event, that dark hue can anchor your look in a way few other hues can. And with the wedding season upon us, we think you should know how to style […]

How To Take An Outfit From Day to Night: 5 Simple Steps

There are few feelings as satisfying as packing your work outfit and transforming it into an after-hours look in a matter of minutes. Whether you’re heading homebound after a long day at the office or prepping for an evening out with friends, there is bound to come a time soon when you need to transform […]

Can You Wear A Maxi Dress To A Wedding?

Maxi dresses are an excellent option for wedding guests who want to look polished and style-forward without breaking the bank. The key is to choose a maxi dress with a flattering shape so that you can also wear it to other events. Few things are more flattering than a maxi dress. This style accentuates your […]


REAL HOUSEWIVES OF CHESHIRE STAR AND BUSINESS WOMAN, SEEMA MALHOTRA LEADS MENOPAUSE MOVEMENT Seema Malhotra, owner of fashion brand, Forever Unique, and star of the ITV’s Real Housewives of Cheshire has joined her co-stars to launch their social-media movement, aptly named #HOTMESS, launching 8th and 9th August. The social campaign will launch alongside a two-part […]

Ladies that lunch: The Ultimate Outfit guide

Brunch, not a totally new phenomenon, is a hybrid meal between breakfast and lunch, and your outfit matters!  If you’re going to brunch, you need to make sure you have an brunch outfit that will work for sitting around and eating (and leaving afterwards when the mimosas change your Sunday plans!).  Wearing a nice outfit […]

Summer Style Guide – Our Top 5 Summer Trends

Summer is here! Its time to back the hot trends in the heat!  It’s the summer, so it’s time to add a little more colour to your wardrobe, and we have all the colours to bring the heat this season.  Here are five hot trends that we think you should embrace this season!  Co-ords for […]

Top 5 tips for cute summer holiday outfits

The best time of year is approaching. That’s right, summer is almost here and the weather is about to be hot and sunny with plenty of days out planned ahead. Given that you’ve covered up with layer upon layer for months, it’s time to prepare your wardrobe for the warmer months. Continue reading our helpful […]

5 Coachella inspired outfits that are bang on trend

Coachella is finally back! After a three-year hiatus, your favourite music festival is back and is expected to be bigger than ever, with massive names from the music world performing. A quarter of a million people are expected to attend, so if you’re headed to California and are in need of some Coachella inspired outfits, […]

Our top pink occasion dresses for wedding guests

Springtime is here which means fewer layers and brighter colours! Temperatures are starting to hit double figures, our thick winter coats are being put to pasture, and skirts and dresses are back in for the warmer, sunnier months ahead. Are you heading to a wedding this spring and want to incorporate some colour into your […]

How to style mismatched bridesmaid dresses

Traditions are not as important for weddings as they used to be, as more and more people are doing their own thing for their big day. That same attitude applies to bridesmaid dresses too. Mismatched bridesmaid dresses for women are becoming more popular, so continue reading our guide of how to style the look on […]

What To Wear At The Races – Dress Code Guides & Tips

Choosing an outfit for a day at the races can be incredibly fun, but also a little bit stressful! If you’re not sure what to wear to the races, then you’re in luck because we’ve compiled a list of helpful tips to guide you through the process. With some racecourses enforcing strict dress codes, and […]

How to choose bridesmaid dresses that compliment the bride

As if finding your own wedding dress wasn’t hard enough, having to also find the dream bridesmaid dresses can be just as stressful. The colour, style, length and fit all come into question. This all probably leaves you wondering how to choose a bridesmaid dress that complements the bride. Fear not, because we’ve got the […]

What is Galentine’s Day and how is it celebrated?

Valentine’s Day is fast approaching, ladies, which means only one thing… Galentine’s Day! There’s no heart-shaped chocolate boxes, bouquets of flowers or lovey-dovey gifts from your partner here. So what is Galentine’s Day? Well, this day is all about you and your friends celebrating together. It’s a day for getting dressed up, getting together around […]

The best wedding dresses for older brides

Planning a wedding at any age is an exciting time, but organising one as an older bride becomes even more special. Whether you’ve finally found ‘The One’, you’re tying the knot after many years together, or renewing your vows after years of marriage, it’s a wonderful experience. There can often be rules, standards, and traditions […]

A guide to dressing for British weather

With meteorological forecasting more accurate than ever (this is where we wheel out Michael Fish as an example of how far things have come), and access to apps with up-to-the-minute weather info, we’ve no excuse for not dressing to suit the forecast. And when we live on an island where it rains on over 40% […]

Why we are obsessed with renaissance fashion

The renaissance period is generally considered to have begun in the 14th Century following the rather dark Middle Ages, and ran right through to the 17th Century. Known as the time during which Europe rediscovered our culture, politics and arts, social change was afoot and the region saw the emergence of great artists such as […]

Our festive fashion – how to do Christmas in style

With Christmas party invitations flowing and people really going all out to celebrate in style this year, one thing is absolutely certain: your festive fashion must be on point if you’re out to impress. So, if you’re looking for an outfit for a Christmas party and don’t know where to start – or would like […]

The Forever Unique 2021 Black Friday survival guide

Black Friday is creeping up fast, falling on the last Friday in November and followed by Cyber Monday on 29th November this year. Many people associate Black Friday with high value purchases such as electrical goods and furniture, but in actual fact it’s a great time to bag a bargain across any retail product – […]

Forever Unique launches new Autumn Winter collection with Influencer Tara Maynard

Global womenswear brand, Forever Unique has launched its second collection with Tara Maynard, which boasts accessible luxury at lower prices. Owned by Seema Malhotra, star of the Real Housewives of Cheshire, Forever Unique’s new collection is inspired by Tara’s bold, flamboyant style; from eye-catching co-ords, oversized puffer jackets, tailored sweats, to leather power suits, these […]

Mini to maxi – get to know your dress length

Dresses are flattering for all figures – we can use them to pinch in our waists, hide those bits we’d rather keep under wraps, and accentuate our favourite parts. Dress lengths, shapes and styles can be used to make us look taller, slimmer, bustier or more balanced, and you know what? They’re comfortable, practical and […]

Forever Unique Launches Autumn/Winter collection

Global womenswear brand, Forever Unique, launches Autumn/Winter 2021 collection, which boasts accessible luxury at lower prices. Owned by Seema Malhotra, star of the Real Housewives of Cheshire, Forever Unique’s new direction comes as part of its highly anticipated rebrand, which has led them to become a front-runner amongst its competitors for offering affordable luxury clothing; […]

Desk to dinner: our range of day to night dresses

Dress season is ideal for transitioning your daytime office wear into evening wear. No need to drag around a holdall full to the brim with a whole outfit change for the evening, simply switch out a few key accessories or layers, and you’ll instantly be transformed from office chic into the belle of the ball. […]

Floral dresses for women: a blooming good trend

Some people have the floral frock marked down as predictable spring wear and suited to day-time occasions only. The catwalks – and the vast array of celebs donning everything from ditsy daisies to bold leaf prints – are telling us differently. For inspiration and ideas on how to wear floral dresses for women, we take […]

A match made in heaven: dress and jacket combo

Dresses are convenient and practical; whether keeping you cool and making you feel great in summer, or layering up with a polo neck in cooler climes, they are a key staple of many women’s wardrobes. However, with temperatures liable to change throughout the day even during the balmiest part of our season, a jacket is […]

The evolution of shirt dresses for women

Shirt dresses for women are often thought of as a relatively recent development in fashion, with oversized t-shirt dresses and the boyfriend shirt look developing alongside them. However, shirt dresses have a much longer history than you might imagine – we explore a little of the history and some of the variety on offer below. […]

‘Honest’ by Charlotte Dawson | Charlotte Dawson x Forever Unique

Global womenswear brand, Forever Unique, launches ‘Honest’ collection with celebrity and new mum, Charlotte Dawson, which boasts accessible luxury at lower prices. The collection goes live on 11th August and will be Charlotte’s first exclusive collection since giving birth to son Noah. Owned by Seema Malhotra, star of the Real Housewives of Cheshire, Forever Unique […]

Your ultimate guide to summer wardrobe essentials

We all love to have some statement pieces in our wardrobes that reflect the current season’s trends, however, the best thing about summer are the spontaneous picnics, drinks on the terrace, a trip to the park – and to make sure we always feel fabulous and comfortable, having some summer wardrobe essentials always on hand […]

Summer outfit ideas for 21st June

Hands up who isn’t looking forward to summer? As the UK waits with bated breath for 21st June, with promises of long-awaited hugs for family, drinks with friends and maybe even a holiday, we’re all feeling that collective buzz. The serendipitous timing of restrictions easing with summer just over the horizon means that things couldn’t […]

The insider info on the fashion trends for summer 2021

Last year was all about what to wear for comfort, with sales of leggings and tracksuits through the roof. We also spent a lot of time working out how to look good on a Zoom call – which was all about flattering colours and stand-out tops. With the vaccination programme underway and people hoping that […]

Get prepared early: Forever Unique’s outfit ideas for spring

The warmth and hope that spring always brings is just around the corner, with the promise of brighter, longer days and more time outdoors. Combine this with the undeniably positive vibe growing that 2021 will see an end to Covid lockdowns, and who can deny that feeling of wanting to renew and refresh? If you […]

The look of love: Our Valentine’s Day fashion style

Love it or loathe it, Valentine’s Day is the perfect excuse to dress up and shout about your current relationship status. Whether you’re rekindling the romance or smashing singledom, Forever Unique has the perfect Valentine’s Day outfit for women who know exactly what they want. Here are four Valentine’s Day fashion ideas you’ll love long […]

Bag Yourself a Bargain from Forever Unique

Winter is tough. We’re all still suffering from post-Christmas blues, trying to work off the Christmas chocolate, failing at New Years resolutions and complaining about the cold. Here at Forever Unique, we believe that the best kind of love is self-love. So use February as an excuse to treat yourself with our latest sale. Protect […]

What to wear when working from home in winter

With many of us working from home now more than ever before, the temptation to stay in your pyjamas all day is sometimes too real. However, we all know that you’ve got to whip yourself into shape to prevent yourself from going stir-crazy when you’re combining your home and work life, especially during the dark […]

How to look fashionable in 10 easy steps

Feeling fashionable also leaves you feeling great! As we all know, being fashionable isn’t always about wearing the most expensive clothing. It’s about how you style your clothes. With the right knowledge, it can really be easy to look and feel fashionable.  Read on for our 10 easy steps on how to look fashionable. We […]

Take back the fashion reins with Forever Unique

If months of lockdown has left your fashion confidence at an all-time low, Forever Unique has all the style inspiration you need to regain your wardrobe self-esteem. It’s time to take back the fashion reins and treat yourself to the glow up you deserve! To help you on your way, we’ve picked out some of […]

From lockdown to lift up: Forever Unique’s workwear wardrobe

If you’re heading back to work after lockdown, it’s time to reboot your wardrobe for a stylish fresh start. Forever Unique has plenty of workwear dresses, loungewear and back to work inspiration to help you transition from pyjamas to power dresses. We’ve curated three workwear outfits that are every bit as chic as they are […]

How to style nature-inspired colours for winter 2020

Gone are the days of bright colours and floral prints. This winter is all about fashion prints and nature-toned clothing. The likes of browns, emerald greens and earthy prints are all the latest trend. Winter is the perfect time to experiment with different clothing, so check out these fashion prints for winter that will leave […]

How to do Halloween Glam

Long gone are the days where Halloween was considered a children’s celebration. Nowadays, it’s perfectly acceptable to be a fully-fledged adult, dressed as a witch/cat/whatever takes your fancy. Whether you’re going all out this Halloween, or plan to spend the evening snuggled up watching horror films, why not have some fun and dress the part. […]

Spotted: Celebs loving Forever Unique

It’s no secret that we love dressing the stars here at Forever Unique, and that they equally love wearing us! So, in true Forever Unique style, we thought we’d share with you the latest celeb fashion. Here’s a round up of who’s been spotted wearing Forever Unique recently… Ashley Roberts Not once, but twice…Ashley Roberts […]

Trending Now: What’s Hot This Month at Forever Unique

Ever had it happen where you see something you love, you can’t stop thinking about it but you wait just a bit longer to buy and then BAM…it’s sold out. Well, we know the feeling all too well so to help prevent you seeing that dreaded “sorry this is sold out” notification, we’re going to […]

Top 5 timeless fashion dresses every woman should own

When it comes to filling your wardrobe, it’s essential to include a few timeless fashion dresses. There are certain styles that will never go out of fashion. These pieces can be bought to create a capsule wardrobe with other classic pieces, dressing them up or down depending on the occasion. Here, we explore five classic […]

Winter style tips: how to style long sleeve dresses

You don’t have to kiss goodbye to long sleeve maxi dresses in the winter months. In-fact, when there’s a little chill in the air, an elegant long sleeve maxi dress with some added layers can be the height of sophistication. Here at Forever Unique, we’ve compiled these top winter style tips, so when the mercury […]

Your go-to guide to formal dress codes

Dressing appropriately for a formal event needn’t be stressful. Forever Unique has formulated a guide to formal dress codes to help you make an entrance for all the right reasons. Whether it’s a black tie event or a glamorous ball, we’ve got some gorgeous and unique black tie dresses for women that we know you’re […]

Top tips for choosing the perfect graduation outfit

Congratulations, you’ve made it! After all the blood, sweat and tears, you’re about to graduate and are no doubt excited for the journey that lies ahead. The final step is your graduation day. Navigating how to dress for a graduation ceremony can be daunting and there are some rules. But if you follow our step-by-step […]

The ultimate guide to year-round office and workwear style

Finding the perfect workwear wardrobe can be tricky. Especially when you’re trying to find office wear for women that suits every season of the year. Say goodbye to daily dressing dilemmas with our collection of the very best blazers, skirts, trousers, blouses and day dresses. Stock up on layered wardrobe staples and browse our collection […]

Shine Bright: The Perfect Bright Party Dresses

Nothing makes a statement quite like a bright party dress. Whether you’re heading to a wedding, an intimate cocktail party or a 30th birthday bash, we’ve got the bright party dresses for you. Big, bold prints and bright colours are the hallmarks of our range of bold party dresses. Here’s why we think bright party […]

The ultimate guide to the perfect little black dress

The little black dress is iconic. Worn by thousands of women since it soared to fame in 1926, the little black dress has been a consistent wardrobe staple both on the high street and on designer catwalks over the years. No matter what your body shape, there’s the perfect little black dress that will flatter […]

How to pull off a non-traditional wedding dress

Thousands of brides are shunning the traditional A-line wedding ball gown in favour of brighter colours and shorter hemlines. But where do you start with finding non-traditional wedding dresses? And how can you be sure you can pull one off? Fear not, because Forever Unique is here to show you exactly what kind of non-traditional […]

10 top tips for what to wear to an interview

Interviews are nerve-wracking enough without getting into a panic when deciding on what to wear for an interview. Fear not, however, as to take the stress out of choosing the right interview outfit, we’ve scoured the internet and spoken with industry professionals to create this definitive list of the 10 Top Tips of what to […]